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Advertising | 1 |
Degrees (Academic) | 1 |
Higher Education | 1 |
Organizational Change | 1 |
Program Development | 1 |
Public Relations | 1 |
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Journalism and Mass… | 1 |
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Johnson, Keith F. | 1 |
Ross, Billy I. | 1 |
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Journal Articles | 1 |
Reports - Research | 1 |
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Johnson, Keith F.; Ross, Billy I. – Journalism and Mass Communication Educator, 2000
Investigates data reported in "Where Shall I Go to Study Advertising?" over the last five years and measures growth and decline of degrees granted, level of those degrees, and changes in enrollment and faculty. Finds that the number of advertising programs dropped 6.1% while public relations grew by only 5.1%, and joint programs…
Descriptors: Advertising, Degrees (Academic), Higher Education, Organizational Change