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"The Ideal Russian Speaker Is No Russian": Language Commodification and Its Limits in Medical Tourism to Switzerland
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Muth, Sebastian – Language Policy, 2018
It is the aim of this paper to examine the management of multilingualism in the Swiss healthcare industry and the negotiation of the oftentimes fluctuating and unstable value of linguistic resources in the care for medical tourists; on the other hand highlighting how international healthcare and medical tourism emerge as sites emblematic of the…
Descriptors: Russian, Commercialization, Hospitals, Tourism