This article identifies 13 cultural trends that libraries can turn into opportunites to reach patrons. These trends include: Twitter, online reputation management, value added content, mobile marketing, and emotional connection.

Focusing on notion of change as integrated into personal and library settings, this essay discusses routines versus change, redistribution of resources, effects of economic recession, technological changes in information transfer media (papyrus and clay tablets, video disks, fiber optics, microcomputers, databases), and changes in library patrons'…

Outlines expected changes in information-handling technology and related activities. (PF)

Contains reprints of four articles showing that librarians foresaw the impact of technology on libraries: (1) "Copyright and the Future of Authorship" (Barbara Ringer); (2) "Inventions and Books--What of the Future?" (Ethel M. Fair); (3) "The Changes Ahead" (Lowell A. Martin); (4) "Trial by Computer" (Basil…

Describes one library's use of technological innovation to provide Associated Press updates over the library's 24-hour dial-up service during the Persian Gulf War. Suggests five rules for innovation: (1) develop a shared vision; (2) foster frequent, formal, and informal communication; (3) empower employees; (4) take limited risks; and (5) use, but…

Discussion of the information crisis focuses on possible new forms of library collections. Topics discussed include the rising quantity and costs of publications; improvements in access through new technologies; vendors' plans using electronic text; information flow; economics factors, including user fees; and the role of the commercial sector.…