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Fram, Eugene H.; Clarcq, Jack R. – Lifelong Learning: The Adult Years, 1978
Stating that continuing education administrators and faculty must change their curricula to meet the needs of students and employers, the authors present for curriculum planners what they call a "cybernetic model," which uses a marketing approach. As an illustration they describe a management education case study. (MF)
Descriptors: Administrator Education, Adult Education, Case Studies, Curriculum Design