In our article, we investigate the complex dynamics of linguistic understandings and mis- or non-understanding within multilingual contexts. Through the lens of sociolinguistic exploration, we navigate the multifaceted landscapes of language use, applying a multi-perspective approach and the triangulation method to explore the depths of linguistic…

While language dominance has been crucial in the study of bilingualism, recent research has called for more detailed measures to systematically account for the observation that bilinguals use different languages in different domains, a phenomenon formalized in the Complementary Principle. Few studies have systematically measured these…

The use of English in advertising across non-English-speaking countries is pervasive, often seen as a strategy to evoke prestige, modernity, and global appeal. However, its effectiveness may depend on factors such as text length, linguistic complexity, and local language use, which remain underexplored. This study investigates how Spanish and…

This article compares recent multilingual (auto)ethnobotanical books from Tanzania, Thailand, and Taiwan in terms of the role that the "insider translator" might play in linguistic, cultural, or environmental conservation or development. The books were motivated by similar concerns, but differed in the backgrounds of the authors,…

This study examines how a high-pressure family language policy (FLP) is implemented in South Korea, focusing on the experiences of a family with a preschool-aged child, Jay. The phenomenon of "English fever," which has led to the widespread adoption of intensive early childhood English education, has contributed to the increasing…

This article focuses on cultured identity construction via linguistic stylization among young domestic and external Chinese migrants. Based on ethnographic fieldwork in Beijing, China and the Netherlands, this study contends that self-defined "Hanfu" fans stylize the classical "Wenyan" register to invoke and align with a…