Ten Years of Excellence--Brochure Gets the Message Across.

Whitten, Christine G.

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Peer reviewed

ERIC Number: EJ345298

Record Type: Journal

Publication Date: 1986

Pages: N/A

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Ten Years of Excellence--Brochure Gets the Message Across.

Whitten, Christine G.

NASSP Bulletin, v70 n494 p38-40 Dec 1986

Although Roosevelt High School (Maryland) boasted an excellent science program and award-winning teachers, colleges in neighboring states were relatively ignorant about the school. In 1985 Roosevelt High's principal, with help from a special committee, developed a distinctive brochure to advertise the school's uniqueness. (MLH)

Descriptors: Advertising, Information Dissemination, Marketing, Organizational Communication, Public Relations, Publications, Publicity, Science Programs, Secondary Education

Publication Type: Journal Articles; Reports - Descriptive

Education Level: N/A

Audience: Practitioners

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A

Author Affiliations: N/A