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Direct linkRitter, Lois A., Ed.; Sue, Valerie M., Ed. – New Directions for Evaluation, 2007
The general steps in conducting an evaluation using an online survey are the same as in using other methods: planning, data collection, data analysis, reporting, and application. Even though the process of evaluation using Internet-based surveys begins in a familiar manner, the unique requirements of the online methodology become apparent almost…
Descriptors: Data Analysis, Internet, Surveys, Computer Assisted Testing
Ritter, Lois A., Ed.; Sue, Valerie M., Ed. – New Directions for Evaluation, 2007
Research regarding the optimal fielding of online surveys is in its infancy and just beginning to offer clear suggestions for effective recruiting of participants as well as techniques for maximizing the response rate. In this article, the authors discuss the process of recruiting participants by e-mailing invitations to a list of recipients…
Descriptors: Response Rates (Questionnaires), Sampling, Evaluation Methods, Computer Assisted Testing
Ritter, Lois A., Ed.; Sue, Valerie M., Ed. – New Directions for Evaluation, 2007
This chapter provides an overview of sampling methods that are appropriate for conducting online surveys. The authors review some of the basic concepts relevant to online survey sampling, present some probability and nonprobability techniques for selecting a sample, and briefly discuss sample size determination and nonresponse bias. Although some…
Descriptors: Sampling, Probability, Evaluation Methods, Computer Assisted Testing
