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Johnson, Iryna Y. – New Directions for Institutional Research, 2008
Because high school graduates are many colleges' primary target population, information on high school students' performance and sociodemographic characteristics becomes important for the recruitment process. This article introduces an HTML application (referred to here as the High School Profile) that arranges high school information and makes…
Descriptors: High Schools, High School Graduates, Counties, Profiles
McClintock, Patricia J.; Snider, Kevin J. G. – New Directions for Institutional Research, 2008
There is almost nothing more frustrating to an institutional researcher than seeing university leaders ignore data. The case study in this article examines how an institutional research office was able to put data to work in enrollment services and produce record-setting numbers of applications, admissions, and confirmations within a nine-month…
Descriptors: Institutional Research, Recruitment, Case Studies, Decision Making