Policy analysis in higher education is distinct from but is informed by and can contribute to both institutional research and institutional planning. Policy analysis extends beyond data analysis, using many qualitative research methods and a degree of intuition, and focuses on specific issues, not systems as does planning. (MSE)

Comparing an institution's fund-raising cash proceeds with other institutions' is straightforward, using readily available data. However, measuring fund-raising productivity requires care in defining related expenses and resulting fund-raising achievements. Simplifying assumptions can be helpful. (Author/MSE)

Successful outcomes assessment programs have many common characteristics. Institutional researchers should examine these signs of success and use them as guides for developing their own campus programs. (Author/MSE)

Concerns about published comparisons of colleges and universities are organized into a framework to guide further research. A systematic method for addressing specific issues about the guides is presented, and the environment in which the guides are used is examined. Research needed to assure that the guides make a valued contribution and are fair…

The limited research available and the observations and experiences of college admissions officers suggest that college guidebooks and ratings have a small to negligible impact on the college choices of most students. However, many families buy the guides, and their publication is likely to continue. It is important that institutions provide…