The assessment of the outcomes of social programs should always include estimates of the size of the effects produced. Various approaches to this problem are discussed. (Author)

An overview of how program evaluation is organized within the federal government is presented. Using examples from three federal agencies, the author shows how evaluation units are formed, defines their functions, and discusses the barriers that must be overcome to manage a federal program evaluation office effectively. (Author)

The editor lists 10 points which form the basis of some recommendations for those conducting studies that measure effectiveness. The criteria are a consensus of ideas presented by the authors in this volume. (Author/DWH)

The goal model is appropriate for evaluating effectiveness in complex service organizations because there are measurable outputs. An empirical method is provided for the identification and measurement of organizational goals. Perception of effectiveness could be improved if goals were made to coincide with the desires of user groups. (DWH)

The consumer of a service is of primary importance when defining groups most concerned with program impact. Program effectiveness for the consumer may be increased through the use of certain guiding principles based on the extension of existing quality assurance and program evaluation methodologies. (Author/RL)

Critiquing the stakeholder idea, the author states: if government chooses to take account of competing views in social program evaluation, it can get a better result if it encourages the competing views to find a voice of their own, not to speak through the government's chosen instrument. (Author/PN)

Perspectives are provided to help evaluators of health promotion programs. Eight papers present critical issues in such evaluations, including: (1) conceptual themes of program theory and context; (2) topics related to measurement, data analysis, and research design; and (3) reports of evaluation studies. (SLD)