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Download full textKettunen, Juha – Online Submission, 2011
The purpose of this study is to investigate the integration of strategic management and quality assurance in higher education. The study presents how the value chain can be described in the strategy and quality maps, which are, respectively graphical representations of the strategic plan and the quality assurance system. The quality map is a new…
Descriptors: Strategic Planning, Higher Education, Quality Control, Total Quality Management
