Hispanics have a disproportionate burden of poorer cancer outcomes. "Promotores" (community health workers) have been shown to be effective in delivering interventions to this population. However, little is known about what aspects of the "promotores" influence the delivery of a cancer education intervention as well what…

Cancer is now the second leading cause of death for Americans, behind heart disease. By current estimates, up to two thirds of cancer diagnoses could be avoided or prevented with behavior changes such as the adoption of healthier lifestyles. One way that individuals learn about cancer is through the news media. Of all of the sources of health…