Previous literature provides an overview of the multiple relationships between alcohol use, protective behavioral strategies (PBS), alcohol-related negative consequences, depression, and sleep problems among college students, as well as differences by individual level characteristics, such as age, gender, and race/ethnicity. The purpose of this…

In the early years of online retailing, having an online presence and low prices were believed to be key drivers of success. More recently, electronic service quality has become essential as an online marketing strategy. Online stores provide higher service quality to create online customer loyalty, improve customer satisfaction, and keep a…

This study examines the contemporary user patterns that emerged when a new medium--the personal computer and the Internet--was introduced into the user's media ecology. The study focuses on the introductory period and current usage. Data analysis conformed to practices accepted by oral historians (Richie, 2003, and Brundage, 2008), and grounded…

Behaviors that are appropriate, inappropriate, or a combination of both can be linked together in a behavior chain. When the contingencies for one response change (e.g., reinforcement is withheld for the last response in the chain; the last response is reinforced even if it occurs without the other responses in the chain) or the environmental…