How do students at elite universities think about the economic and educational returns of their college education? Drawing on 29 interviews from first-year students at an elite university, I find that students think that attending an elite university will allow them to secure a high degree of social status, which they believe is integral to…

Perceptions of prestige, status, and esteem of the teaching career were explored in this study. The population consisted of 1,127 high school seniors and college undergraduates. The study included 51 statements where participants rated their perceptions of teaching's prestige, status, and esteem on an 8 point Likert scale. The data was factor…

Purpose: The purpose of this Delphi study was to explore the views of experts in the field of nonprofit private colleges and universities in the United States to define branding and identify current barriers to branding, to discover how those barriers can be overcome, and to determine what barriers to branding are likely to occur 5 years in the…