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Lee, Jong Seok – ProQuest LLC, 2013
Escalation of commitment is manifested as a behavior in which an individual resists withdrawing from a failing course of action despite negative feedback, and it is an enduring problem that occurs in a variety of situations, including R&D investment decisions and software project overruns. To date, a variety of theoretical explanations have…
Descriptors: Correlation, Goal Orientation, Feedback (Response), Research and Development