Conjoint choice experiments are used widely in marketing to study consumer preferences amongst alternative products. We develop a class of choice models, belonging to the class of Poisson race models, that describe a "random utility" which lends itself to a process-based description of choice. The models incorporate a dependence structure which…

Current psychometric models of choice behavior are strongly influenced by Thurstone's (1927, 1931) experimental and statistical work on measuring and scaling preferences. Aided by advances in computational techniques, choice models can now accommodate a wide range of different data types and sources of preference variability among respondents…

We develop semiparametric Bayesian Thurstonian models for analyzing repeated choice decisions involving multinomial, multivariate binary or multivariate ordinal data. Our modeling framework has multiple components that together yield considerable flexibility in modeling preference utilities, cross-sectional heterogeneity and parameter-driven…

The concept of equivalent models in covariance structure analysis is defined. A new theorem is presented that provides a necessary and sufficient condition for local equivalence of two models when a more constrained model is fitted. Practical guidelines are given for assuring that conditions of the theorem are satisfied. (SLD)

A flexible class of stochastic mixture models is introduced and illustrated for analysis and interpretation of individual differences in recurrent choice and other types of count data. These models are derived by specifying elements of the choice process at the individual level. An easy-to-implement algorithm is presented for parameter estimation.…

Decision rules for assigning students to treatments based upon aptitudes or criterion scores are discussed. Popular procedures are criticized and a Bayesian approach is recommended. The effect of unreliability of aptitude or criterion scores is also discussed. (JKS)

The derivation of the variance of similarity judgments is made from the 3-D process in nonlinear psychophysics. The idea of separability of dimensions in metric space theories of similarity is replaced by one parameter that represents the degree of a form of interdimensional cross-sampling. (SLD)

A stochastic multidimensional unfolding (MDU) procedure is presented to represent individual differences in phased or sequential decision processes spatially. A Monte Carlo analysis demonstrates estimation proficiency and the appropriateness of the proposed model selection heuristic, and an application to capture awareness, consideration, and…