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| Research in Higher Education | 2 |
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Peer reviewedWing, Paul; Williams, Richard – Research in Higher Education, 1977
Empirical procedures for analyzing readily-available, regularly collected data are illustrated. The models described indicate that major research universities and other doctoral-granting institutions are different in terms of their expenditure and revenue patterns, and that student-related variables are of secondary importance in determining those…
Descriptors: Budgeting, Doctoral Programs, Expenditures, Higher Education
Peer reviewedChapman, Randall G. – Research in Higher Education, 1979
A marketing management paradigm for academe is discussed along with aspects of the pricing policy process. The two most important factors affecting the college choice process are shown to be college quality and price-related considerations. Implications for marketing are discussed. (Author/LBH)
Descriptors: Calculation, College Bound Students, College Choice, Decision Making
