This paper develops a student relationship model which highlights the role of gratitude in impacting students' positive perceptions, attitudes, and behavioral intentions towards their higher education providers. Using theories from services marketing and positive psychology, we develop and test a gratitude relationship model. A field survey,…

This study develops and empirically tests a conceptual model capturing the factors impacting students' cross-cultural adaptation and the outcomes resulting from such adaption. Data were obtained from a sample of international postgraduate students from six Malaysian public universities using a structured questionnaire. Structural equation…

A model of attrition based on theory of approach/avoidance behavior was developed and tested with 262 university students, mostly in their first and second years. The study demonstrated that certain approach/avoidance behaviors affected certain types of academic and social integration more than others, and that integration may be more complex than…