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Petrick, Irene Johnston – SRA Journal, 1995
Key elements of public relations that may apply to the university research environment and lead to greater financial support for research activities are outlined, and examples from the private sector are used to explore the relationships between public relations, organizational growth, and financial stability. Practical suggestions are offered for…
Descriptors: Administrative Organization, College Administration, Higher Education, Institutional Research

Zamarripa, Edward – SRA Journal, 1995
A survey of 49 university and other research administrators investigated attitudes concerning research productivity and measures to assess it. Results are compared with those of an earlier survey of research scientists, including a rank-order comparison of the relative importance of a number of productivity measures. Implications for demonstrating…
Descriptors: Administrator Attitudes, College Administration, Comparative Analysis, Evaluation Criteria

Blankinship, David A. – SRA Journal, 1995
To understand causes of stress in the workplace, research administrators can use the theory of "personality priorities" to understand researcher behavior. The theory suggests each individual adopts rules to help make decisions and maintain a sense of belonging. Each of these personality priorities (control, comfort, pleasing,…
Descriptors: Administrator Attitudes, Administrator Role, College Administration, Employee Attitudes