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| Behavior Patterns | 2 |
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| Attitudes | 1 |
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| Social Behavior and… | 2 |
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Peer reviewedTesser, Abraham; Cowan, Claudia L. – Social Behavior and Personality, 1975
Previous research has shown that thinking about some attitude object results in more polarized attitudes than being distracted from thinking about the object. In this study, 64 subjects indicate their attitudes toward fictitious persons. After thinking about the person or being distracted from thinking about the person, they again scaled their…
Descriptors: Attitude Change, Attitudes, Behavior Patterns, Cognitive Measurement
Peer reviewedParker, Kermit E., Jr.; And Others – Social Behavior and Personality, 1976
This study shows a change in ethnocentrism could be accomplished through use of behavior modification techniques. A total of 18 Caucasian subjects were divided into six groups: three control groups and three experimental groups. Results showed reinforcement was effective in producing attitude change. (Author)
Descriptors: Attitude Change, Behavior Change, Behavior Patterns, Change Strategies
