Brand equity in higher education has received significant scholarly attention in recent years. However, there are a number of contradictions between the empirically approved determinants and the dimensions of brand equity in higher education. This research empirically investigates an adopted brand equity conceptual model in both a developed market…

This article reports on the findings from a longitudinal analysis of 2976 boys from the Next Steps (formerly LSYPE) data set. It unites the existing literature on ethnic gaps in attainment and higher education participation (HEP) to offer deeper, more holistic insight into the relationship between ethnicity and educational outcomes. The article…

Although assessment and improvement of student performance is the focus of much research around the world, investigation of this topic is rare in Chinese higher education. The present study is the first to explore the relationship between classroom assessment and student learning in Chinese higher education institutions based on the data from…

Quality assurance and quality development represent central challenges of higher education institutions (HEIs). In this context, the term quality culture has gained increasing attention. Quality culture refers to an organizational culture, which emphasizes the importance of continuous quality improvement, shared attitudes, and commitment towards…

In a context of increasing competition and financial difficulties for higher education institutions, alumni loyalty is a key factor for survival and success. This study tests a model derived from a relationship marketing perspective to investigate the roles of four variables (brand image, trust, satisfaction, and shared values) in the direct and…

Despite increases in the number of articles published in higher education journals using structural equation modelling (SEM), research addressing their statistical sufficiency, methodological appropriateness and quantitative rigour is sparse. In response, this article provides a census of all covariance-based SEM articles published up until 2013…

This study investigates students' perceptions of computer-based learning environments, their attitude towards business statistics, and their academic achievement in higher education. Guided by learning environments concepts and attitudinal theory, a theoretical model was proposed with two instruments, one for measuring the learning environment and…

Faulty group processes have harmful effects on performance but there is little research about intervention protocols to pre-empt them in higher education. This naturalistic experiment compared a control cohort with an inducted cohort. The inducted cohort attended a workshop, consultations, elected a leader and used tools (a group log and group…

Despite the strong theoretical foundation for the role of trustworthiness in building buyer-seller relationships, a lack of empirical evidence exists to validate the importance of trustworthiness in the Higher Education (HE) sector. Our research examines the drivers of trustworthiness across two distinct cultures--the UK and India, providing a…

The purpose of this research is to investigate the effects of social and organizational identifications on student commitment, achievement and satisfaction in higher education. The sample comprised 437 students enrolled in an undergraduate or postgraduate programme in business or management. A model was developed and tested using structural…

Master's thesis supervision is a complex task given the two-fold goal of the thesis (learning and assessment). An important aspect of supervision is the supervisor-student relationship. This quantitative study (N = 401) investigates how perceptions of the supervisor-student relationship are related to three dependent variables: final grade,…

Previous studies have shown that in the higher education sector, information and communication technology (ICT) provides the impetus for change from the traditional concepts of teaching and learning, as well as prime motivation behind the change in scholarly and professional activities. This underscores the importance of ICT in higher education in…

Central in this study is the role of student variables and the fit between secondary education and university education in the explanation of first-year student achievement. The fit between two levels of education can be defined in different ways. In this study the focus is on four fit-aspects: appropriateness of expectations, and the degree to…

Higher education students interest in their subject has been found to clearly decrease during the first year of their studies in the Netherlands. This decrease is much smaller for students in the second year, and even turns into an increase in higher years. The loss of interest after enrolment in higher education has also been found in…