Statistics was made more relevant and interesting to participants in a clinical psychology course by having the students go out and find instances of statistical and research applications in products advertised by different companies. The course is described. (Author/RM)

Contends that research methodology courses can be relevant to issues outside of psychology and describes a method which relates the course to consumer problems. Students use experimental methodology to test claims made in television commercials advertising deodorant, bathroom tissues, and soft drinks. (KC)