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Demonstrating Dynamic Social Impact: Consolidation, Clustering, Correlation, and (Sometimes) the Correct Answer.

Peer reviewed

Harton, Helen C.; Green, Laura R.; Jackson, Craig; Latane, Bibb – Teaching of Psychology, 1998

Describes an in-class exercise using students' discussion of their answers on a multiple choice test to demonstrate the powerful effects and pervasiveness of social influence. After a brief multiple choice test, students discuss their answers with their neighbors and then answer again. Similar response patterns emerge among the participants. (MJP)

Descriptors: Cluster Analysis, Correlation, Demonstrations (Educational), Group Behavior