Describes a "video treatment," a document which outlines what a video intends to communicate to its prospective audience, how that information will be communicated, how much it will cost, and how long it will take to complete the project. (SR)

Discusses a proposal's executive summary: its purpose, how long it should be, what should be in it, when it should be started, who should write it, and how it should be reviewed. (SR)

Makes suggestions for editing technical proposals. Discusses the marketeers, the hierarchy of hype, how to save days, managing story boards, expediting a laborious process, teaching engineers to write, writing incrementally, the art group, and the editing task. Argues that the best proposals come from starting to write early. (SR)

Examines significant new business proposal efforts for United States Department of Defense contracts. Identifies six "pillars" of a contractor's proposal preparation costs. Derives a formula that characterizes proposal preparation costs. Demonstrates that a quick, accurate cost model can be developed for proposal publishing. (RS)

Outlines a professional writing course based on a proposal format that ties the classroom to the student's world. Suggests teaching document forms such as memos, letters, and reports in the context of a comprehensive proposal format. Argues that the proposal can serve as the basis and motivation for an introductory professional writing course. (SG)