Academic librarians have embraced tools such as e-mail or chat that allow them to deliver reference services virtually, but not many studies have advocated for using social networking sites (SNS) as a medium for answering user questions. Even as reference departments field fewer questions requiring in-depth resources or responses, librarians have…

The academic library, given its often privileged position on campus, is the information source that can include directional as well as general campus facts among the myriad of print and e-resources for reference. Also, an academic library's audiences can be quite varied and include prospective students or parents seeking more general knowledge of…

This publication follows the tradition of publishing selected papers from the Pacific Islands Association of Libraries, Archives and Museums (PIALA) annual conferences. This 26th annual conference was held in Colonia, Yap State, Federated States of Micronesia, November 21-26, 2016 and celebrated the Association's Twenty-Fifth anniversary. This…

A primary role of any e-resources librarian or staff is troubleshooting electronic resources (e-resources). While much progress has been made in many areas of e-resources management (ERM) to understand the ERM lifecycle and to manage workflows, troubleshooting access remains a challenge. This collaborative study is the result of the well-received…

The growing trends of tiered reference, roving librarians, and virtual reference offer academic libraries several options for providing the most effective reference service. Increased enrollment at community colleges has prompted a reconsideration of how librarians can balance reference, teaching, and faculty responsibilities. This article…

In an era of exploding online enrollment and tight budgets, Central Piedmont Community College (CPCC) struggles to meet the needs of online students. CPCC librarians went one step towards solving that problem in 2009-2010 by launching an embedded librarian program. CPCC's program became so successful that it struggled to meet demand. In 2013, CPCC…

This study examines the evolving roles and responsibilities of entry-level academic reference positions, as stated in recent job advertisements posted on the American Library Association's JobLIST Web site and other sources. Findings from a content analysis of these advertisements indicate that current entry-level reference positions in academic…

A customer contact center offers academic libraries the ability to consistently improve their telephone, e-mail, and IM services. This paper discusses the establishment of a contact center and the benefits of implementing the contact center model at this institution. It then introduces a practical methodology for developing a valid measurement…

Despite the old-fashioned view of the academic library as a static institution, libraries can and do change in response to the needs of users and stakeholders. Perhaps the most dramatic shift in services has been the transition from a purely physical to a combination physical/virtual or even virtual-only environment. This article examines how…

The contributions in this volume represent a decade of OCLC's user behavior research findings that articulate the need for the design of future library services to be all about the user. Highlights include: (1) People associate the library with books and do not consider the library in relation to online resources or reference services; (2) People…

Proper planning and assessment surveys of projects for academic library Web sites will not always be predictive of real world use, no matter how many responses they might receive. In this case, multiple-phase development, librarian focus groups, and patron surveys performed before implementation of such a project inaccurately overrated utility and…

Academic libraries have traditionally collected reference statistics using hash marks on paper. Although efficient and simple, this method is not an effective way to capture the complexity of reference transactions. Several electronic tools are now available to assist libraries with collecting often elusive reference data--among them homegrown…

Embedded librarians are attempting assimilation into a new pedagogical collective outside the library, often with a mission to improve the quality of service to that collective. But like the Borg, embedded librarians may not be achieving the results they envision. This article documents the varied experiences of five reference librarians at Murray…

The University of Minnesota-Duluth is the second largest campus in the University of Minnesota system. The UMD library, which serves more than 11,000 students and 500 faculty members, is primarily an undergraduate library. The reference team consists of eight librarians, including author Sunshine Carter, reference and electronics resources…

Declining reference statistics, diminishing human resources, and the desire to be more proactive and embedded in academic departments, prompted the University of South Florida Library to create a taskforce for re-envisioning reference services. The taskforce was charged with examining the staffing patterns at the desk and developing…