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Direct linkFuentes-Luque, Adrián – Journal of Multilingual and Multicultural Development, 2017
Cuisine and restaurants are powerful tools for cultural, social and tourist image-building, and projection for tourist promotion, particularly in the case of major tourist places and destinations which boast a well-deserved, long-standing history and reputation for gastronomical beacons. When menus are not properly translated (or transcreated)…
Descriptors: Foreign Countries, Dining Facilities, Translation, Tourism
