The current study details the development of an undergraduate business analytics course that combines components of both active and experiential learning. The course offering is designed to expose students from different backgrounds to an intermediate-to-advanced level of business analytics. The course is unique in that it was designed to be…

This article describes an interactive activity for the first week of an undergraduate Strategic Management (SM) or Business Policy and Strategy (BPS) course. This activity is designed to foster student engagement, which is critical to both the teaching of theory and the practice of strategy while reinforcing course learning objectives regarding…

This paper discusses the creation and implementation of an experiential learning assignment focused on the United Nation's Sustainable Development Goal (SDG) 12, which aims to ensure sustainable consumption and production patterns. Using a grounded theory approach that combines analyzing 90 senior-level marketing students' reflective essays…

The use of video media, particularly YouTube videos, has emerged as highly popular and powerful educational tools in higher education due to its ability to provide rich and engaging content that enhances learners' understanding and retention of information throughout the learning process. Much of the current research highlights a need for more…

Virtual teams have been adopted by organizations and studied for decades. However, the COVID-19 pandemic highlighted the importance of technology-supported collaboration more than ever. This growing importance of virtual teamwork suggests that business education related to virtual team collaboration and communication is critical for students…

Experiential, project-based learning is widely endorsed as an effective pedagogy for enhancing the understanding of theory, increasing critical thinking skills, and preparing students for future roles as contributing employees. Likewise, the use of online classes at universities is becoming popular. A logical evolution of course venues would be…

Project-based experiential business education seeks to provide students with lessons that are meaningful, practical, and enduring. While previous research has sought to understand how students and faculty members react to such educational experiences, it is also important to understand the perceptions of the business clients who engage with…

The Tangibles in Operations Strategy (TANGOS) exercise provides students with the direct experience of designing a firm's operations function. Specifically, students must engage in decision making with respect to the structural decision areas in a firm's operations strategy, by considering the firm's product strategy and span of control, process…

This article provides an overview of job design and offers an experiential teaching exercise to help students develop a better comprehension of job design and redesign, as well as learn the importance and challenges of such undertakings. Understanding the core elements of job design is especially important because job design serves as the…

The increasing use of massive data requires effective teaching strategies for business analytics. The discipline combines analytical skills, information technology, and business-domain knowledge, and is challenging to teach to business students. This research demonstrates that business undergraduate students can benefit from an experiential…

Artificial intelligence (AI) has revolutionized various aspects of teaching and learning in higher education, with the potential to significantly enhance learning experiences, streamline administrative tasks, and foster personalized education. As the use of AI by students and instructors expands, it is crucial to carefully consider both its…

The growth in the tech industry in recent years has increased business major students' interest in software programming and app development. However, the traditional way of teaching these courses involves intensive coding exercises and little interaction among students. These methods often discourage the students due to the slow learning curve and…

The expansion of technical concepts into everyday business practices suggests a need for effectively teaching difficult subjects to non-technical users. This paper describes hands-on analogy, an innovative method for teaching technically difficult concepts using interactive, experiential learning activities and a gamified exercise. We demonstrate…

This paper presents a hands-on simulation that is conducted in an introductory integrated supply chain management course using enterprise resource planning concepts associated with the Cash-to-Cash Manufacturing Operating Cycle. More specifically, this activity simulates the activities in the procure-to-pay, plan-to-produce, and order-to-cash…

Purpose: Sustainability intelligence is critical for the prosperity of societies worldwide, for conservation of the natural world, for achieving future business success and for the credibility of the concept of sustainability itself. This study aims to present the concept of sustainability intelligence by expounding on three proposed enablers…