Undergraduate marketing degrees have been shown to have the same impact on post-graduation income for marketing jobs as non-marketing undergraduate degrees for similar marketing jobs. Moreover, having a marketing degree has been shown to not impact long-term career satisfaction. However, previous research has not accounted for the possible…

Using the premise of a fictional earbud company, "EarWorm," students in an introductory management course become EarWorm managers who problem-solve and make decisions about the best choices for their company. This article outlines this engaging and participatory exercise in detail. Students are able to directly connect course concepts to…

As student enrolments grow and student diversity increases in many areas of higher education, faculty face challenges to support and ensure individual student learning and development. At the same time, active and experiential approaches to learning are recognized for their potential to develop autonomy and critical thinking, among other valuable…

This article presents an active experiential exercise that requires participants to negotiate over scarce resources while assigned separate managerial responsibilities. Students explore concepts associated with integrative and distributive bargaining while engaging in a realistic workplace role-play. Students form pairs and assume the role of…

Experiential learning has been documented as an effective method for student learning, yet its use in large-enrollment classes remains limited. Kolb's experiential learning theory emphasizes that experiential learning requires a hospitable learning space (HLS) that is conducive to learning. In this article, we reframe the challenges to…

The increasingly evolving context in manufacturing and service industries calls for more active learning approaches to easily grasp new business strategies, such as customer-centric operations management. The authors report on case-based courses about a specific customer-centric strategy namely mass customization. The courses echo the Kolb model…

The study examines the impact of introducing several cross-cultural management courses in the undergraduate program of a business school on the students' cultural intelligence level and on their ability to manage conflict more effectively. The experimental method is used where students in the experimental and the control groups respond to the same…

Since the beginning of the 21st century, relevant education and the advancement of student learning have become areas of increasing concern in a rapidly changing work environment. Industry-based experiential learning activities provide students with the opportunity to apply classroom concepts and achieve immersed levels of learning. As the…

This work proposes that a subtle combination of three learning methods offering "just in time" project management knowledge, coupled with hands-on project management experience can be particularly effective in producing project management students with employable skills. Students were required to apply formal project management knowledge to gain…

The Master Grande Ecole curriculum at EM Normandie School is organized around junior consulting projects and real problem solving activities aiming at bridging the gap between classroom knowledge and professional competencies. Since the 90's, students are involved in regular consulting activities for local and national companies following the…

Small- and medium-sized enterprises (SMEs) play an important role in creating a dynamic and successful European economy. Time-poor managers in these organisations generally have fewer opportunities for training and development than their counterparts in larger organisations. As a result, different requirements are placed on training. The aim of…

Drawing on their experience in a Midwest healthcare system, the authors propose a model of leadership development through action learning that embraces "concentric collaboration" at its core. The present study suggests that the process of concentric collaboration can serve to strengthen the skills of the individual leader as well as…

This article is an extension of a presentation that won "Best Exercise" at the Eastern Academy of Management, 1998. The authors introduce an experiential gourmet approach using "food stories" to stimulate an aura of acceptance and appreciation for human commonalities before delving into human differences. The authors use a semester long…

This exercise explores how organizations affect individuals' feelings and expressions of emotion. Although recent attention by management theorists suggests that emotions are an important aspect of organizational life, people's actual experience of emotions at work often do not reflect this emphasis: Work-place emotions remain, in large part,…

This inquiry originates in a conversation between the first two authors which concluded with the challenge that a Revans Institute for Action Learning & Research should not only be doing research "by" action learning and but should also be researching "into" action learning itself. Action learning has been a recognised…