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Ward, Mary-Helen; West, Sandra; Peat, Mary; Atkinson, Susan – Journal of Distance Education, 2010
The University of Sydney is a large, research-intensive, campus-based Australian University. Since 2004 a strategic initiative of project-based eLearning support has been creating teams of non-academic and academic staff, who have worked together to develop online resources to meet identified needs. The University's aims in continuing to provide…
Descriptors: Electronic Learning, Instructional Design, Online Courses, Educational Change
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Jugenheimer, Donald W. – Journal of Marketing for Higher Education, 1995
Colleges and universities generally advertise themselves poorly because of improper planning, resistance, inexperience, and lack of marketing plan. Components of effective advertising include an appropriate and strategic plan, correct choice of planner, coordination with other marketing efforts, contingency planning, and follow-up activities. (MSE)
Descriptors: Administrator Role, Advertising, College Administration, Higher Education
Simmons, Virginia – 1994
This book focuses on the role of training managers in increasing the effectiveness of training activities through appropriate measures and providing them with information on the latest developments, theories, and strategies in training management. It is intended for use by heads, directors, administrators, and managers of vocational and human…
Descriptors: Administrator Role, Adult Education, Change, Change Strategies
Daigneau, William A. – Facilities Manager, 1997
Reports on a conference of college facility managers at which facilities professionals identified forces affecting the profession's future in five areas (information technology, resource scarcity, societal changes, government role in education, environmental deterioration) and six important roles for the manager (operational efficiency expert,…
Descriptors: Administrator Responsibility, Administrator Role, Campus Planning, College Planning