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McDonough, Patricia M. – 1992
This paper examines the U.S. college admissions market in the late 1980s and 1990s and how enrollments have shifted, competition has increased, and nonschool-based services have mushroomed. Introduced is the concept of admissions management: a constellation of behaviors which include, among others, the buying of services to help mostly…
Descriptors: Admissions Counseling, College Admission, College Bound Students, College Choice
McDonough, Patricia M.; And Others – 1994
This study examined characteristics of independent educational consultants, who provide a new and rapidly growing service, as well as characteristics of their clients who use these consultants in their college search process. The study used data from the Consultant Survey, which was mailed to 317 independent educational consultants of whom 157…
Descriptors: Admissions Counseling, College Admission, College Applicants, College Bound Students