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Oliver, Lauren – 1988
Examining the evolution of the "Good Housekeeping" Seal of Approval--one of the first codes to set standards for the products advertised in a periodical, a study analyzed issues of "Good Housekeeping" magazine from 1909 to 1975 (with the exception of issues from July 1929 to December 1938). The study also examined elements that…
Descriptors: Advertising, Consumer Protection, Content Analysis, Federal Regulation
Peer reviewed Peer reviewed
Nerone, John – OAH Magazine of History, 1992
Discusses the historical development of the media. Describes the U.S. media as beginning with colonial newspapers and development of the concept of a public sphere. Suggests that the rise of a market economy and the Industrial Revolution transformed the press from partisans to professionals concerned with presenting all sides of issues. (DK)
Descriptors: Advertising, Communications, Journalism History, Mass Media Effects
Peer reviewed Peer reviewed
Lewis, Tom – OAH Magazine of History, 1992
Discusses the influence of radio on the social history of the United States between the world wars. Describes early broadcast programing as a mix of culture, education, information, and some entertainment. Addresses the role of radio in the Depression and through the beginnings of World War II in Europe. (DK)
Descriptors: Advertising, Audience Response, Communications, Cultural Influences