The extant literature on the use of social media marketing for recruiting higher education students has an unstructured nature. To address this gap, this paper introduces a novel method called 'algorithmic document sequencing' (ADS) that links the key findings of 43 relevant articles procured from all databases to one another on the use of social…

The innovation capability largely determines the initiative for future development of a region. Higher school is the main position for training innovative talents. Accurate and comprehensive assessment of innovation cultivation capability is an important basis of higher schools for continuous improvement. Thus, this paper focuses on assessing…

This exploratory study investigates the convergence of marketing communications and AI-powered technology in higher education, adopting a perspective on student interactions with generative AI tools. Through a comprehensive content analysis of learners' responses, we employed a blend of manual scrutiny, Python-generated Word Cloud, and Latent…

The Miller-Rabin test is a useful probabilistic method for finding large primes. In this paper, we explain the method in detail and give three variations on this test. These variations were originally developed as student projects to supplement a course in error correcting codes and cryptography.

Higher education systems exhibit varying degrees of heterogeneity in approaches to undergraduate degree classification -- specifically for this Point of Departure: the wide variety of 'Degree Classification Algorithms' (DCAs) used to calculate students' final awards. To date, the impact of DCA variation remains an under-researched 'black box', and…

The research problem addressed in this study is that racial bias programmed into predictive algorithm recommendations negatively impacts students in historically underrepresented groups. The purpose of this qualitative descriptive study was to explore the perception of algorithm accuracy among data professionals in higher education and explore the…

Purpose: This study aims to explore the perception of algorithm accuracy among data professionals in higher education. Design/methodology/approach: Social justice theory guided the qualitative descriptive study and emphasized four principles: access, participation, equity and human rights. Data collection included eight online open-ended…

The emergence of artificial intelligence (AI) in academia has prompted various debates on the uses, threats, and limitations of tools that can create text for numerous academic purposes. Critics argue that these advancements may provide opportunities for cheating and plagiarism and even replace the art of writing entirely. To reclaim the…

Whether machine learning algorithms effectively predict college students' course outcomes using learning management system data is unknown. Identifying students who will have a poor outcome can help institutions plan future budgets and allocate resources to create interventions for underachieving students. Therefore, knowing the effectiveness of…

Artificial intelligence in higher education is becoming more prevalent as it promises improvements and acceleration of administrative processes concerning student support, aiming for increasing student success and graduation rates. For instance, Academic Performance Prediction (APP) provides individual feedback and serves as the foundation for…

Aim/Purpose: The purpose of this study is to review and categorize current trends in student engagement and performance prediction using machine learning techniques during online learning in higher education. The goal is to gain a better understanding of student engagement prediction research that is important for current educational planning and…

Learning analytics offer centralization of a particular understanding of learning, teaching, and student support alongside data-informed insight and foresight. As such, student-related data in higher education can be imagined and enacted as a 'data frontier' in which the data gaze is expanding, intensifying, and performing new meanings and…

In order to promote the growth of contemporary music and the reform of music, this article designs an improved collaborative filtering (CF) algorithm to solve the problem of sparse matrix in traditional recommendation algorithms. The data matrix is dimensionally reduced to find the nearest neighbor, so as to realize personalized recommendation of…

This conceptual study uses dynamic systems theory (DST) and phenomenology as lenses to examine data privacy implications surrounding wearable devices that incorporate stakeholder, contextual and technical factors. Wearable devices can impact people's behaviour and sense of self, and DST and phenomenology provide complementary approaches for…

In higher education, significant efforts have been made to improve student success outcomes. In this dissertation, two important problems related to student academic success are considered. The curriculum plays a crucial role in shaping student success. Curricular complexity has been shown to be inversely related to the graduation rate of…