Stories about young graduates grumbling about a variety of concerns, from the price of athletics tickets to a perceived lack of outreach from faculty they worked with as students, pop up frequently in chatter among alumni directors at conferences, on discussion boards, and in casual conversations between peers. The consensus is that…

A growing number of U.S. institutions are recognizing the importance of reaching out to and involving alumni in meaningful ways--so much so that it's encoded as a specific campaign goal. But, like fundraising goals, alumni engagement goals are not realized easily, overnight, or just because they're committed to paper. Lasting engagement takes…

Jeremiah Stevens, director of alumni relations at Lake Forest Academy in suburban Chicago, contends with a bit of an unusual challenge. He must manage and motivate not one but two alumni boards. While alumni professionals may not share Stevens' particular circumstances, they certainly can relate to a struggle to jumpstart a languishing board and…

Colleges, schools, and faculties at large universities form strong academic bonds with students. So is it any wonder they want a say in keeping these students engaged as alumni? To provide that input, many larger institutions are decentralizing their alumni operations, meaning that colleges, schools, and faculties have their own alumni staff…

Even before the economy took a nosedive, many institutions were seeing affinity revenue stagnate or drop. With institutional budgets constricting and alumni wallets shrinking, funding the alumni association might require some creativity. This article describes what alumni leaders do to keep funding stable when affinity revenue falters.

There's no question that alumni admissions programs can be win-win collaborations. They can be a boon for both the admissions office and the alumni association. But depending on the scope of the venture and the size of the institution, they can take a lot of care and feeding, demanding comparatively more time and resources than other alumni…

Increasingly, there is a growing realization in alumni relations that successful alumni programs, benefits, and services are not ends in and of themselves. Rather, alumni engagement is ultimately all about the institution. Success in alumni relations ideally advances an institution's overall forward progress. Twenty years ago, alumni strategic…

It's official: Online social networking is mainstream. Once the domain of teenagers and techno-geeks, sites like Facebook, LinkedIn, MySpace, and Twitter are rapidly gaining popularity with the multi-aged masses. Last year, in fact, Facebook reported its fastest growing demographic was those 25 years and older. There's no question that this new…

Identifies principles of attracting alumni volunteers to community volunteer projects organized by college alumni organizations, considers ways alumni organizations get involved in community service projects, suggests benefits of such projects for alumni organizations, offers principles of successful partnerships with national service…