A growing number of U.S. institutions are recognizing the importance of reaching out to and involving alumni in meaningful ways--so much so that it's encoded as a specific campaign goal. But, like fundraising goals, alumni engagement goals are not realized easily, overnight, or just because they're committed to paper. Lasting engagement takes…

When Tim Clevenger became executive director of the University of Oregon Alumni Association in 2011, he was dismayed to learn that revenue, including paid memberships, was steadily declining. The association staff and board of directors considered multiple strategies to boost earnings, with stabilizing and growing dues revenue high on the list.…

The author examined the relationship between alumni giving and membership in a dues-based alumni association. The researcher used the chi-square test of association to analyze population data derived from the database of a public doctoral-granting research university in the South. The study unveiled a relationship between membership and giving,…

On September 24, 2010, a group of about 20 women from across Europe have gathered at the University Women's Club. All eyes are on a large screen projecting streaming video from the Mount Holyoke College website. Photos of the Massachusetts campus flash by as the sound of an a capella group singing "Bread and Roses" fills the room. Soon,…

This article is the third in an occasional series on how colleges have tackled some of the basic challenges of internationalizing their campuses. Tufts University has long been an internationally focused institution. Yet in one area it has, until recently, been sorely lacking. Like many universities, Tufts made little attempt to connect with…

There are more than 19,000 nonprofit organizations devoted to supporting public education in the United States. These organizations include booster clubs, parent-teacher groups, public education funds, scholarship funds, high school alumni associations, and others. This report assesses the current status of education support organizations;…

Increasingly, U.S. colleges and universities are reaching out locally, nationally, and internationally to a variety of audiences, articulating their important role in society. One major objective of this outreach is to attract the financial resources that will enable these institutions to achieve their educational aspirations. One might imagine…

It's official: Online social networking is mainstream. Once the domain of teenagers and techno-geeks, sites like Facebook, LinkedIn, MySpace, and Twitter are rapidly gaining popularity with the multi-aged masses. Last year, in fact, Facebook reported its fastest growing demographic was those 25 years and older. There's no question that this new…

Interest in career development and career counseling is growing in Korea. Nevertheless, neither the research nor the literature adequately address the question as to what applications can be cross-culturally transferred from career counseling centers in the United States to Korea. This study qualitatively examines the practice of career counseling…

This report describes the University Library Alumni Outreach Research Project. The goals of the project were twofold: to describe and analyze alumni outreach initiatives currently offered by university libraries belonging to the Association of Research Libraries (ARL) as well as the alumni programs and services offered by the universities…