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Direct linkDeborah V. Brazeal; Norris Krueger; Chantal Van Esch – Management Teaching Review, 2025
Once assumed the sole province of musicians and artists, creativity classes abound in business schools as a critical component of entrepreneurship curricula. The exercises explained in this article, designed for a creativity or entrepreneurship class, but equally applicable for strategic management or even engineering classes, address the…
Descriptors: Art Education, Entrepreneurship, Creativity, Business Education
