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Tavassoli, Nader T.; Lee, Yih Hwai – Journal of Experimental Psychology Applied, 2004
The authors found that the order of attribute presentation had a stronger effect on judgment in English than in Chinese. In Experiment 1, with a sample of 102 female and 63 male bilingual Singaporeans, the authors found that participants' memory-based judgments showed a stronger primacy effect in English than in Chinese that was mediated by recall…
Descriptors: Foreign Countries, Primacy Effect, Long Term Memory, Bilingualism