What does it mean to be and to act like a school leader online? Although many school leaders might be comfortable navigating issues of identity in face-to-face environments, online environments may present new and unprecedented challenges. These challenges may range from concerns about privacy and surveillance to questions about how best to…

For those receiving funding from the UK HEFCE-funded Open Educational Resource Programme (2009-2012), the sustainability of project outputs was one of a number of essential goals. Our approach for the hosting and distribution of health and life science open educational resources (OER) was based on the utilisation of the WordPress.org blogging…

Little empirical research exists in terms of how colleges and universities create their institutional image and brand. In this chapter, the author explores the notion of branding within the context of higher education--and how intercollegiate athletics contributes to it--analyzing the messages universities conveyed during nationally televised bowl…

In this case study, you are the associate superintendent and chief academic officer (CAO) of a large school district in the southwest. The case involves the complex issue of how to serve the burgeoning adolescent immigrant population in your school district. The study considers how a school that is situated in the heart of a Hispanic/Latino…

This research examines heterogeneity in Americans' musical tastes by separating breadth and level of taste, taking into account the structural constraints such as cohort, period, social class, gender and racial composition, which have shaped Americans' musical preferences over the past 20 years. We identify four types of respondents who share…

The results of research on the amount of information retained by television viewers from weather broadcasts suggest that audiences retain little information on weather conditions even though they are interested in it, and that more information is retained when the report is presented via the spoken word than with extensive use of visuals. An…

The purposes of this survey of television viewers were to investigate their personal experiences with crime and perceived competence to deal with it, and to study their perceptions of the likelihood of crime and fears of personal victimization. Members of a London Panel maintained by the Independent Broadcasting Authority's Research Department for…

Focusing on the experience of New Zealand, this paper is a response to a 1978 essay which suggested that a study be done to compare the programming patterns of television in the developed countries of Australia and New Zealand. Significant differences between the two nations are presented, including conspicuous discrepancies in television…

In July 1984, British Channel 4 began televising Case on Camera, a series based on genuine arbitration of civil cases carried out by a retired judge, recorded as it happened, and edited into half hour programs. Because of the Independent Broadcasting Authority's concern for the rights to privacy, a systematic study of public reaction to the series…

Argues that cultural studies imported to the United States often lose much of their critical edge. Contends that their misleading affirmation of the power and independence of media audiences is derived from several factors, including (1) overestimating the freedom of audiences in reception; and (2) confusing active reception with political…

This study examines two concepts--the relationship between different types of television viewing as evidence of viewer selectivity, and the structural relationships between television viewing and experiences derived from a subculture and location in the social structure. A review of the way mainstream research has characterized the viewing…

Reviews empirical studies that have been conducted on program evaluation in large United States school districts. Provides information for use in assessing and improving evaluation studies and systems at the precollege level and in providing direction for further research. Sixty-seven footnotes are appended. (IW)