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Peer reviewedSaxby, Maurice – Children's Literature in Education, 1995
Looks back at 150 years of writing for children in Australia through the illumination cast by Wolfgang Iser's notion of "the implied reader." Suggests that the implied reader in 1841 was of the educated elite; by 1941 the reader was more likely to be middle-class with popular tastes and interests; and the reader of 1991 reflected a…
Descriptors: Audience Analysis, Childrens Literature, Elementary Education, Foreign Countries
Download full textNord, David Paul – 1986
A study focusing on the history of reading, or the uses of literacy, in the first years of the American republic examined the subscription list and content of "The New York Magazine; or, Literary Repository" for 1790. Data for the study were taken from the magazine's subscription list and from various biographical sources, such as the…
Descriptors: Audience Analysis, Content Analysis, Eighteenth Century Literature, Journalism
Stavitsky, Alan G. – 1993
Two pioneering public radio stations--WOSU-AM, licensed to the Ohio State University in Columbus, and WHA-AM, licensed to the University of Wisconsin in Madison--conducted audience research as early as the 1920s. The challenge for early education broadcasters became to adapt the existing audience research paradigm to their purposes, or to develop…
Descriptors: Audience Analysis, Audience Response, Educational Radio, Higher Education
Russell, Bruce W. – 1995
To effectively study the political, socioeconomic, and cultural effects of the media, it is important to examine the context of the community in which the media operates. To do this, students must think critically and develop a historical perspective of the changing role of each media within this community. The term community is used in the…
Descriptors: Assignments, Audience Analysis, Community Attitudes, Critical Thinking
Schaefer, Richard J. – 1989
This paper outlines the predominant aesthetics of American public television's contributors and viewers. These aesthetic perspectives are elaborated in relation to specific historic, institutional, and political trends in American society. The paper traces public television usage and support as the product of confusing and sometimes contradictory…
Descriptors: Audience Analysis, Commercial Television, Cultural Influences, Imagery
Agrawal, Binod C. – 1986
This document presents the history of television research in India and reviews related studies conducted during three different time-spans. Part one discusses research done prior to 1975, which concentrated primarily on the evaluation of the effectiveness of television as a medium of instruction both in elementary and secondary schools and for…
Descriptors: Adult Education, Audience Analysis, Communications Satellites, Content Analysis
