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Peer reviewedWarren, Thomas L. – Technical Communication, 1993
Notes that reader analysis is essential in writing technical documents. Reviews several ways to analyze readers, and groups the ways into three manageable categories: demographic, organization, and psychological approaches. (SR)
Descriptors: Audience Analysis, Audience Awareness, Technical Writing, Writing Improvement
Download full textStroman, Carolyn A. – 1986
The paper examines the role the mass media play in the functioning of black families. Emphasis is on the perspectives and images of black families that are presented via commercial television, newspapers, and magazines. Divided into four parts, the paper discusses the following: (1) the theoretical framework around which the paper is centered,…
Descriptors: Audience Analysis, Black Family, Cultural Images, Labeling (of Persons)
Peer reviewedScodari, Christine – Central States Speech Journal, 1987
Examines contemporary films--including "The Terminator,""Witness,""Jagged Edge," and "The Big Chill,"--and discusses their metaphoric anecdotes of "unmasking," the inverse of the process of becoming narcissistic. Asserts that "unmasking" films provide coping strategies for an audience…
Descriptors: Audience Analysis, Cultural Influences, Film Criticism, Film Industry
