Descriptor
| Attitude Change | 1 |
| Audience Participation | 1 |
| Commercial Television | 1 |
| Field Studies | 1 |
| Hypothesis Testing | 1 |
| Information Dissemination | 1 |
| Knowledge Level | 1 |
| Questionnaires | 1 |
| Television Research | 1 |
| Time Factors (Learning) | 1 |
Source
| Public Opin Quart | 1 |
Author
| Alper, S. William | 1 |
| Leidy, Thomas R. | 1 |
Publication Type
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Alper, S. William; Leidy, Thomas R. – Public Opin Quart, 1970
Descriptors: Attitude Change, Audience Participation, Commercial Television, Field Studies
