The Pro/Con Campus Debate and Community Forum program at The Ohio State University serves the educational mission of the department of communication and contributes to the intellectual life of the student body and the larger community by emphasizing the needs of the audience. Eschewing jargon and rhetorical tricks, the program encourages the…

This paper, representing the first part of a multifaceted study designed to examine the communicative role of a two-way talk radio station, provides a demographic profile of listeners during a one-week period. Data was collected in Salt Lake City during the spring of 1975. Each broadcast day was tape recorded from the beginning talk show until the…

Consideration of the facilities and the social implications of cable television will be undertaken by a Commission on Cable Communications. The Commission will consider issues of content, form, control, and transition. It will be concerned with the effect of cable television service on mass audiences, on society, on public television, and on the…

Argues that the popular view of the superiority of literacy over television is incorrect. Reviews literature contradicting the popular view, analyzes demands television makes on viewer/auditor, emphasizes that children's purposes for viewing influence the amount of mental effort they invest, and discusses implications for school and home use of…

Describes several strategies designed to increase audience participation in role play and simulation activities in the foreign language classroom, including audience feedback, role switching, voting, instant replay, cultural discussion, audience direction, press conference, and class soap opera. These strategies make the role play more productive…

Drawing upon role theory, this essay examines Rogers' use of rhetorical irony as a means of persuasive influence.'' (Author)

You've come across a good film--the content is just about perfect and the timing couldn't be better. Here's how you can show it for maximum student retention. (Editor)

The object of empirical musical sociology is to study the social interaction and interdependence of musicians or composers, their music, and the public. Trends in historical and contemporary musical sociology and the constituents of the musical process are examined. (AM)

Intended for trainers or workshop planners, the guide provides information and suggestions for planning and conducting an effective workshop. Although an awareness workshop on serving disabled campers is used to illustrate the material, the procedures apply to all types of workshops, ranging from awareness workshops to managerials. The guide will…

It is the purpose of this paper to examine critically the advantages and disadvantages of TV as an extension tool and to make some suggestions about ways in which it might be used to better effect." Appended are 13 references. (Author/AA)

Argues that a recognition of the non-representational nature of the Corpus Christi cycles yields an awareness of the rich, multidimensional theatrical panorama" they created. (Author/RD)

Presents interview with Sergei P. Kapitza, scholar in physics and a popularizer of science through television, who discusses his television program noting objectives, topics, and format of program, participation of viewers, influences of space age, and family viewing. A description of a participation science program "What? Where? When?"…

The author states that a common factor in comparing one extension method to another is the interaction involving a subject concept and a member of the target audience. He outlines approaches that extension personnel may use to compare effectiveness of meetings, publications, mass media, etc., in reading their audience. (MF)

Proposes a systematic approach to the analysis of states of the union speeches, based on Goffman's concept "footing." This concept allows making a distinction between several functional aspects of the roles speakers and listeners perform in speech situations, as exemplified in the case of the Dutch Queen addressing the Israeli…