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Bernard Beck – Multicultural Perspectives, 2023
The neatness of our referring to societies as units of encryption ignores the many real situations when boundaries and memberships may not be clear or recognized. Members may participate in several societies. The American society has been based on a set of common agreements, including the definition of who is a member. The American defining ideas…
Descriptors: Minority Groups, Mass Media Effects, Audience Response, Films
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Li, Rashel; Orthia, Lindy A. – International Journal of Science Education, Part B: Communication and Public Engagement, 2016
In this paper, we discuss a little-studied means of communicating about or teaching the nature of science (NOS)--through fiction television. We report some results of focus group research which suggest that the American sitcom "The Big Bang Theory" (2007-present), whose main characters are mostly working scientists, has influenced…
Descriptors: Scientific Principles, Programming (Broadcast), Television, Focus Groups
Daniel Alford Roberts – ProQuest LLC, 2013
Public universities who participate in the National Collegiate Athletic Association (NCAA) Division I Football Bowl Subdivision produce and air university TV spots during televised college football games. The purpose of this research was to analyze TV spots of public universities who participate in the National Collegiate Athletic Association…
Descriptors: Programming (Broadcast), Content Analysis, Television, Team Sports
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Readdy, Tucker; Ebbeck, Vicki – Research Quarterly for Exercise and Sport, 2012
Previous analyses (i.e., Bernstein & St. John, 2006; Sender & Sullivan, 2008) of the television show "The Biggest Loser" have detailed its negative presentation of the obese body, potential consequences for viewers, and its role as a technology of governmentality. However, there has been little exploration of how audience members…
Descriptors: Television, Programming (Broadcast), Audience Response, Audience Analysis
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Konijn, Elly A.; Walma van der Molen, Juliette H.; van Nes, Sander – Discourse Processes: A Multidisciplinary Journal, 2009
This study investigated whether emotions induced in TV-viewers (either as an emotional state or co-occurring with emotional involvement) would increase viewers' perception of realism in a fake documentary and affect the information value that viewers would attribute to its content. To that end, two experiments were conducted that manipulated (a)…
Descriptors: Foreign Countries, Television, Mass Media Effects, Audience Response
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Anctil, Eric – New Directions for Higher Education, 2009
The significant increase in televised intercollegiate athletics over the past couple of decades presents institutions with a set of powerful opportunities to reach external constituents in ways that translate into donations and applications. Given the broad reach of television and its power in developing a university or college as a brand, it may…
Descriptors: Fund Raising, Institutional Advancement, College Athletics, Classical Conditioning
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Schiappa, Edward; Wessels, Emanuelle – International Journal of Listening, 2007
Popular media may be described as television, film, radio, and print media primarily offered for the purpose of entertainment. Such popular media have been the object of critical analysis for decades, both for academic scholars and popular pundits. Our focus is not on quantitative or experimental research concerning popular media effects, but…
Descriptors: Audiences, Criticism, Mass Media Effects, Audience Analysis
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Newhagen, John E. – Journalism Quarterly, 1994
Analyzes television news stories broadcast during the Persian Gulf War for censorship disclaimers, the censoring source, and the producing network. Discusses results in terms of both production- and viewer-based differences. Considers the question of whether censorship "works" in terms of unanticipated results related to story…
Descriptors: Audience Response, Censorship, Content Analysis, Higher Education
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Hobbs, Renee – Journal of Management Development, 1998
Investigates the relationship between video, literacy, and cognitive skills. Explores the question of why to use film and television in the classroom. Presents key concepts of media literacy: messages are constructions; messages have legal, economic, and political consequences; and individuals negotiate meaning in media. (SK)
Descriptors: Audience Response, Films, Instructional Materials, Management Development
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DeFleur, Melvin L.; And Others – Journalism Quarterly, 1992
Finds that facts from news stories presented by newspaper or computer screen were recalled at a significantly higher level than were facts from the same stories when presented via radio or television. (SR)
Descriptors: Audience Response, Communication Research, Computers, Higher Education
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Crigler, Ann N. – Journal of Communication, 1994
Examines the relative power of visual, audio, and audiovisual television messages on people's understanding of political issues. Shows that audio alone is just as effective as a combined audio and visual presentation for conveying information. Shows little difference between the effective responses to audio and video channels. (SR)
Descriptors: Audience Response, Higher Education, Mass Media Effects, Political Issues
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Conway, Joseph C.; Rubin, Alan M. – Communication Research, 1991
Explores the psychological origins of media gratification by examining how pertinent psychological variables help explain television viewing motivation. Finds that parasocial interaction, anxiety, creativity, sensation seeking's disinhibition dimension, and television affinity and exposure, helped to predict viewing motivation. (PRA)
Descriptors: Audience Response, Higher Education, Motivation, Predictor Variables
Hollstein, Milton – 1989
Chinese television started in 1958 but variety in programming and production of sets priced within reach of individuals were slowed by the Cultural Revolution. Since the economic and political reform movement began in 1979, Chinese television has been maturing as an important cultural and political force. The People's Republic of China is a Third…
Descriptors: Advertising, Audience Response, Broadcast Industry, Developing Nations
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Newhagen, John E.; And Others – Journal of Communication, 1995
Examines 650 Internet mail messages sent to NBC Nightly News in response to an invitation during a series dealing with the impact of new technologies. Investigates to what degree Internet viewer comments resemble traditional viewer mail, and whether perceived interactivity was a factor in the character of Internet viewer mail. (SR)
Descriptors: Audience Response, Communication Research, Content Analysis, Electronic Mail
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Funkhouser, G. Ray; Shaw, Eugene F. – Journal of Communication, 1990
Explores how motion pictures, television, and computers manipulate and rearrange the content and processes of communicated experience, thereby shaping how the audience perceives and interprets the physical and social reality depicted. Suggests that these media are fourth removed from reality (behind the Platonic Ideal, the actual, and art and…
Descriptors: Audience Response, Communication Research, Computers, Films
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