A 2-part study examines the influence of normative messages on college males' hand washing perceptions and behaviors. Study 1 tests for the appropriateness of hand washing as a target of social norms campaigns and tests messages designed to change perceived descriptive norms. Results indicated that hand washing behavior is appropriate for health…

This study was designed to assess the relationship between self-report and psychophysiological responses to fear appeals and behavioral changes elicited by these. Ninety-two subjects watched one of four messages that varied in level of threat (high vs. low) and efficacy (high vs. low). Concomitantly, psychophysiological measures (heart rate and…

Tests the perceived effectiveness of different messages responding to sexual harassment in the organizational environment. Finds that none of the messages were perceived as being particularly effective at stopping the harasser's offensive conduct. (MM)

Examines research dealing with learning processes and suggests its applications to compliance gaining. Discusses the degree to which learning theories explain the acquisition of new attitudes and behaviors, and the degree to which attitudinal and behavioral changes are governed by learning theory principles. (JMF)

Takes issue with the findings of T. Levine, and S. McCornack, which suggest that behavioral adaption explanation (BAE) cannot account for the probing effect, the effect that sources interrogatively probed appear more honest to message recipients than nonprobed sources. (TB)

Responds to David Buller's defense of Behavioral Adaption Explanation (BAE), which was, in turn, written in response to the authors' critical analysis of BAE as an explanation for the probing effect. (TB)

States health campaign messages designed to encourage behavior adaptation have greater likelihood of success than campaigns promoting avoidance of at-risk behaviors that cannot be avoided. Tests a model of health risk behavior using four different behaviors in a communication campaign aimed at reducing farmers' risk for skin cancer--questions…

Integrates existing theoretical perspectives on message content and negotiator motivation to formulate a comprehensive definitional model of the interrelationships among communication behaviors in crisis negotiation. Finds that the intensity of communication plays a polarizing role in the cylinder, with intense, functionally discrete behaviors…

Serial arguing has been linked to relational difficulties. We extend this research by looking at the relationship between demand/withdraw patterns enacted during argumentative episodes and aversive reactions after the episode has ended in romantic relationships ("N" = 219). We found that individuals who initiated the first confrontation often…

Describes two studies that investigated patterns of nonverbal cues. States that in the first study, a game was played and it was found that satisfied couples were more likely to reciprocate their partners' positive affect. Explains that in the second study, couples discussed upcoming plans. Argues that reciprocity should be predicted in intimate…

Tests predictions based on reactance theory, postdecisional regret, and language expectancy theory in a study altering logical style (inductive versus deductive) and language density in messages to parents advocating family sun safety. Finds influence of message varies by stage of progression to action, which has implications for tailoring health…

Uses a theoretic model of attention to messages to guide a series of laboratory/field experiments involving mass media, classroom instruction, and health interventions. Draws on individual differences in need for novelty as a basis for identifying target audiences likely to engage in health-risk behaviors and as a guide for designing messages…

Discusses how inconsistent nurturing as control theory asserts that because of competing goals of nurturing and controlling, partners of drug-dependent individuals will unintentionally encourage the very behavior they are trying to extinguish through inconsistent manifestations of reinforcement and punishment. Finds that partners of substance…

Documents three problems with the behavioral adaption explanation (BAE) that, taken together, suggest that it cannot account for the probing effect, i.e., the finding that sources interrogatively probed appear more honest to message recipients than nonprobed sources. (TB)

Reconsiders hierarchy models positing a learning model of behavior change wherein knowledge precedes attitudes, thus influencing behavior. Considers case of contraception in Peru; develops six possible knowledge, attitude, and practice permutations. Finds assessing the fit of such models consistent with emerging work in development communication…