THE EFFECT OF PERSONAL REJECTION IN ELICITING CONFORMITY WAS STUDIED TO DISCOVER WHETHER THE CONSEQUENCES OF LOWERED SELF-ESTEEM AND THE MOTIVATION TO INGRATIATE ONESELF AFFECT A STUDENT'S RECEPTIVITY TO THE INFLUENCES OF THE SCHOOL. THE TWO SPECIFIC QUESTIONS INVESTIGATED WERE--(1) IS THE INDIVIDUAL WHO EXPERIENCES REJECTION IN AN INITIALLY VALUED RELATIONSHIP RENDERED SUSCEPTIBLE TO INFLUENCE BY THE ONE WHO REJECTED HIM, OR THE ALTERNATE, (2) IS HE MORE SUSCEPTIBLE TO WHATEVER SOCIAL INFLUENCES HAPPEN TO BE PRESENT. THE RESEARCH IS A FACTORIAL DESIGN IN WHICH STOOGES OF THE EXPERIMENTER PROVIDE THE REJECTION OR ACCEPTANCE CONDITIONS. THE FINDINGS WERE AMBIGUOUS. (JK)