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Carnes, Lana; Awang, Faridah; Smith, Halie – Journal of Case Studies in Accreditation and Assessment, 2015
Writing intensive courses provide a means of addressing declining student writing proficiency. Programmatic learning goals accomplished through a writing-intensive course can be used to develop students' writing skills. For business communication faculty members to maximize the value of their courses to business programs, they should demonstrate…
Descriptors: Business Administration Education, Writing Skills, Writing Instruction, Business Communication
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Lui, Gladie; Shum, Connie – Journal of Case Studies in Accreditation and Assessment, 2012
Although Outcome-based Education has not been successful in public education in several countries, it has been successful in the medical fields in higher education in the U.S. The author implemented OBE in her Managerial Accounting course in H.K. Intended learning outcomes were mapped again Bloom's Cognitive Domain. Teaching and learning…
Descriptors: Foreign Countries, Accounting, Business Administration Education, Outcome Based Education