Learning Skinner's (1957) verbal behavior taxonomy requires extensive study and practice. Thus, novel classroom exercises might serve this goal. The present manuscript describes a classroom exercise in which two students analyzed Lady Gaga's song "Applause" in terms of its metaphorical arrangements. Through the exercise, students…

Skinner discussed the topic of motivation in every chapter of the book "Verbal Behavior" (1957), usually with his preferred terminology of ''deprivation, satiation, and aversive stimulation.'' In the current paper, direct quotations are used to systematically take the reader through 30 separate points made by Skinner…

A popular-press self-help manual is reviewed with an eye toward two issues. First, the popularity of such books documents the existence of considerable demand for technologies that address the everyday problems (in the present case, troublesome conversations) of nondisordered individuals. Second, many ideas invoked in popular-press books may be…

Amid the novel terms and original analyses in Skinner's "Verbal Behavior", the importance of his discussion of multiple control is easily missed, but multiple control of verbal responses is the rule rather than the exception. In this paper we summarize and illustrate Skinner's analysis of multiple control and introduce the terms "convergent…

Conditional discrimination is inherent in the intraverbal relation when one verbal stimulus alters the evocative effect of another verbal stimulus and they collectively evoke an intraverbal response. Rarely in research on conditional discriminations have both conditional and discriminative stimuli been vocal verbal and rarely have the responses…

Few studies have made use of B. F. Skinner's (1957) behavioral analysis of language and precise taxonomy of verbal behavior when describing the controlling variables for the mand relation. Consequently, the motivating operation (MO) has not typically been identified as an independent variable and the nature of a spontaneous mand has been…

In the present study, joint-control training was applied when teaching manded selection responses to children with autism. Four vocal children with autism participated in the first experiment, two males (ages seven and eight) and two females (ages seven and nine). The results showed that it was only after object-word naming was trained under joint…