Learning Skinner's (1957) verbal behavior taxonomy requires extensive study and practice. Thus, novel classroom exercises might serve this goal. The present manuscript describes a classroom exercise in which two students analyzed Lady Gaga's song "Applause" in terms of its metaphorical arrangements. Through the exercise, students…

The purpose of the current paper is to describe the impact of applied behaviour analysis on language treatment for children with autism spectrum disorders (ASDs) diagnoses. Specifically, this paper will describe Skinner's theory of verbal behaviour and its contributions to evidence-based treatments for communication deficits among individuals with…

Skinner's definition of verbal behavior, with its brief and refined versions, has recently become a point of controversy among behavior analysts. Some of the arguments presented in this controversy might be based on a misreading of Skinner's (1957a) writings. An examination of Skinner's correspondence with editors of scientific journals shows his…

A popular-press self-help manual is reviewed with an eye toward two issues. First, the popularity of such books documents the existence of considerable demand for technologies that address the everyday problems (in the present case, troublesome conversations) of nondisordered individuals. Second, many ideas invoked in popular-press books may be…

This study was designed to answer two major questions: (1) whether or not operant conditioning procedures supplemented by treatments drawn from other areas of experimental psychology could produce changes in counselor interviewing behavior, and (2) how much change resulted from response specific reinforcement and how much from other factors. Three…

Using a conformity research methodology, the authors investigated the questions of whether (a) the Asch-type conformity setting produces greater yielding than variant settings where subjects are screened from one another and (b) the nonverbal element of contradictory or inconsistent nonverbal communications significantly alters response to the…