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Hofstetter, C. Richard – Journalism Quarterly, 1979
Interviews with 1,034 respondents shortly before the 1972 presidential election, and with 701 of these respondents shortly after the election, revealed that a small proportion perceived political bias in television news, a larger proportion perceived biases in newspaper reporting, and the vast majority saw no political bias in either medium. (GT)
Descriptors: Bias, Media Research, News Reporting, Newspapers
Hofstetter, C. Richard – 1976
This book analyzes the coverage of the 1972 presidential election campaign by the three major television networks, focusing on weekday-evening news broadcasts from 10 July to 6 November 1972. The study's two objectives are to identify and explain discernible patterns of campaign news coverage and to show how these patterns relate to the…
Descriptors: Bias, Commercial Television, Communication Research, News Media
Hofstetter, C. Richard – 1978
The television networks nightly news coverage of the 1972 Presidential campaign was examined between July 10 and November 6, 1972 to assess the nature and impact of political bias in news coverage. The campaign news coverage of two newspapers and one wire service was also compared with respect to the content and length of each medium's news about…
Descriptors: Bias, Commercial Television, Content Analysis, Journalism
Hofstetter, C. Richard; Buss, Terry F. – 1976
This paper presents a conceptual analysis of bias and outlines the complexity and subtlety of the questions engulfing bias by sorting out views of bias that have been implicit in debates about the media, assessing the scientific value of these competing views in identifying and understanding bias in the media, offering an alternative view which is…
Descriptors: Bias, Higher Education, Mass Media, Media Research
Hofstetter, C. Richard – 1976
The purpose of this study is to present systematic findings concerning bias in TV news coverage of the 1972 presidential campaign and to describe the kinds of coverage that the candidates and parties received during the campaign. News about the election was analyzed from weekday network evening news programs, AP day and night wire coverage, a…
Descriptors: Bias, Communication (Thought Transfer), Content Analysis, Mass Media