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Nakamaejo, David T.; And Others – 1979
Designed for the curriculum coordinator, this guide provides guidelines for planning postsecondary merchandising/marketing programs. The first section contains competencies identified as essential for occupations in the merchandising/marketing field which are listed by these subject areas: selling, merchandise analysis, wholesaling, marketing,…
Descriptors: Advertising, Business Administration, Competency Based Education, Course Descriptions
Fonseca, Linda Lafferty – 1988
Developed in Illinois, this document contains three components. The first component consists of employability task lists for the business, marketing, and management occupations of first-line supervisors and manager/supervisors; file clerks; traffic, shipping, and receiving clerks; records management analysts; adjustment clerks; and customer…
Descriptors: Behavioral Objectives, Bookkeeping, Business Administration, Business Education
Nakamaejo, David T. – 1979
To develop a competency-based curriculum guide for merchandising/marketing for the University of Hawaii Community College System, a project (1) reviewed and developed a list of all occupations in the general merchandising/marketing program area, (2) developed task inventories for selected occupations, (3) drew a worker mobility chart to show the…
Descriptors: Advertising, Associate Degrees, Background, Business Administration
Moore, James R.; And Others – 1982
This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an industrial marketing curriculum. The guide was constructed by identifying the competencies…
Descriptors: Advertising, Behavioral Objectives, Business Administration, Communication (Thought Transfer)
Luft, Roger L.; And Others – 1982
This guide is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teacher/coordinators with maximum flexibility in planning an insurance marketing curriculum. The guide was constructed by identifying the competencies…
Descriptors: Advertising, Behavioral Objectives, Business Administration, Communication (Thought Transfer)
Foster, Phillip R., Comp. – 1980
This resource guide for classroom teachers contains annotations of resources representing recent instructional development in competency-based education for distributive education. It is also intended to assist curriculum specialists, administrators, and supervisors in development of performance-based instructional programs. The guide is divided…
Descriptors: Abstracts, Advertising, Annotated Bibliographies, Audiovisual Aids