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Direct linkLeslie J. Wardley; John Nadeau; Charles H. Bélanger – Journal of Marketing for Higher Education, 2024
In management education, research combining job design and institutional commitment theory with management students' co-creation of their learning is underdeveloped. Some findings suggest identifiable differences between different courses of study based on relationship quality and student loyalty approach. However, much of the current research has…
Descriptors: Undergraduate Students, Business Administration Education, Job Development, School Holding Power
